packaging
Caucastea
2022
ABOUT
Caucastea is an Armenian premium tea collection brand. There are two different types of tea in this collection - chamomile (morning) and lavanda (evening).
CHALLENGE
The challenge in creating this packaging design was expressing the feelings each tea type brings when drinking it.
SOLUTION
Caucastea-Armenian premium tea collection brand
With this in mind, we created illustrations that represent sunrise and sunset respectively and open up a beautiful scenery of the highlands where these flowers grow. The packaging design visually expresses these associations and feelings while highlighting the type of the tea.
Caucastea is an Armenian premium tea collection brand. There are two different types of tea in this collection - chamomile (morning) and lavanda (evening).
The challenge in creating this packaging design was expressing the feelings each tea type brings when drinking it.
With this in mind, we created illustrations that represent sunrise and sunset respectively and open up a beautiful scenery of the highlands where these flowers grow. The packaging design visually expresses these associations and feelings while highlighting the type of the tea.
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